Login

Post on Medial

Saksham

 • 

Bebyond • 4m

Branding & IP: A Powerful Duo In today's competitive market, a strong brand is your company's most valuable asset. But your brand is intrinsically linked to intellectual property (IP). Your logo, tagline, and even your brand voice are all protectable IP that forms the core of your brand identity. The strength of your IP directly impacts your brand's worth. A well-protected brand commands higher market value & customer loyalty. Every branding decision you make has IP implications, from naming a product to designing packaging. Why branding agencies need IP lawyers: -Avoid costly rebranding due to trademark conflicts. -Ensure global brand protection. -Maximize brand value through strategic IP management. -Navigate complex licensing and franchising opportunities. Pro Tip: Integrate IP counsel early in your branding process to create opportunities, not just avoid problems. Key Takeaway: Your brand is your most valuable IP. Protect it, leverage it, and watch your business thrive.

0 replies17 likes
6

More like this

Recommendations from Medial

Image Description

suraj kumar

Stealth • 5m

Do you believe any brand provide the value in reality vs the particular brand has created the perception through their branding..?

1 replies1 like

Mehul Fanawala

 • 

The Clueless Company • 5m

Personal branding is important. Just remember to brand yourself in such a way that people don’t jump into rivers to avoid you.

0 replies9 likes

Saksham

 • 

Bebyond • 4m

AI Startups: Why IP and Contracts are your Secret weapons!! In the AI revolution, your ideas are your most valuable asset. Here's why IP and contracts are non-negotiable: 1. Safeguard Your Brain Power • Patents for algorithms • Copyrights for

See More
0 replies6 likes

Saksham

 • 

Bebyond • 2m

DECODING IP RIGHTS IN M&A TRANSACTIONS Closing a major M&A deal? Don't overlook Intellectual Property (IP) rights—often the crown jewel of the transaction. Mismanaging IP can turn your dream deal into a nightmare. Here’s how to ensure a smooth pro

See More
0 replies1 like
Anonymous
Image Description
Image Description

Anonymous

Stealth • 7m

What's the brand value of IKEA in India? Did you buy anything from IKEA, share your experiences...

9 replies15 likes
Image Description

Saksham

Stealth • 6m

Safeguard Your Brand: Proactive Strategies for Trademark Enforcement. As an IP attorney, I've seen the power of proactive trademark enforcement. Here's how to protect your brand: ●Monitor your mark across platforms. ●Utilize USPTO resources to trac

See More
1 replies6 likes
Image Description
Image Description

Saksham

 • 

Bebyond • 1m

Intellectual Property Audit: The Overlooked Key to Accurate Valuation! Intellectual property (IP) is a critical driver of business success in today’s knowledge-driven economy. Properly valuing IP is essential for strategic decision-making, transacti

See More
3 replies2 likes
1
Image Description
Image Description

Havish Gupta

Stealth • 4m

Ever wondered what Branding really is? Well, it's not just your logo, tagline, or ads. It's what your customers or anyone thinks about your brand. It's your brand's reputation. Check out this short video that explains what Brand actually is better

See More
5 replies24 likes
14
Image Description
Image Description

Saksham

 • 

Bebyond • 1m

Hidden IP Crimes Alert! Startups, beware of lesser-known IP pitfalls like REVERSE CONFUSION. While we usually think of smaller brands copying bigger names, reverse confusion flips the script. Here, a giant unknowingly (or deliberately) uses a smalle

See More
6 replies8 likes
2

Vinayak Kaushal

Stealth • 2m

Branding is the key!! Many founders just call themselves as a brand or term their product/service as a brand. But it is not what you say, it is what your 'CUSTOMER' says about you.

0 replies2 likes

Download the medial app to read full posts, comements and news.