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Sajin

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Foundation • 1y

Zomato's Marketing Stunts Recently we had Samay Raina's viral video of Zomato Birthday Bumps posted by Zomato Now we have Dua Lipa concert being spoken loud on X 1. From "No free tickets for Dua Lipa" to "Even I paid for Dua Lipa" - Proof pic slammed on X by founder 2. "Book Now Sell Anytime" - India's new 'Dont worry if you cant attend' re-assurance scheme which attracted non-attending traders and resellers, creating a new 'Sold Out in less than 24 hours' buzz - Again on X by the founder 3. Teasers on 'District' with unnoticed "District_Tweet.png" on the image, also shared by founder on X 4. Less relevant but eye-catching 'Passport size photo delivery' by Blinkit creating headlines Do you think Zomato's marketing stunts are capturing the spotlight and indirectly promoting the brand for the most ridiculous reasons?

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