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The importance of building a strong brand cannot be overstated. Even if you have a unique product, if no one knows about it, it's not going to sell. Startups should invest in marketing and building a brand that resonates with their target audience. This not only helps in standing out but also builds customer loyalty, which is invaluable in a competitive market
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Hello, I'm working in a Edtech company and we are planning to do brand partnership with airlines and credit card loyalty program. If anyone has done this loyalty partnership with your brand, can you give your suggestions and how did you approach the
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Day 52: BLR Brand Champions: Building a Buzz in a Busy Market Standing out in Bengaluru's crowded startup scene requires a powerful brand voice. Here's your guide to becoming a brand champion: * Know Your Why: Define your brand's core values and
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Day 28: Be the Dosa in a Plate of Idlis: Standing Out in Bangalore's Startup Scene Bangalore's startup scene is bursting with idlis (delicious, but common). How do you be the crispy, eye-catching dosa? Here's your recipe for standing out: * Spic
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Why Nike Wins Always ๐ Branding: Just Do It. Enough said. ๐ Innovation: Continually pushing the boundaries in sportswear. ๐ Endorsements: Partnering with top athletes to boost credibility. ๐ Marketing: Storytelling that resonates deeply with
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โOne of Us: How Ingroup Bias Builds Brand Loyalty Through Belongingโ Ingroup bias is the tendency for people to favor those they perceive as part of their groupโwhether based on culture, interests, values, or identity. In business, this is used to b
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Day 56: Building a Strong Brand Identity in Bengaluru's Competitive Landscape Building a strong brand identity is crucial for any startup looking to make a mark in Bengaluru's competitive landscape. Here are some key strategies to consider: *
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