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SHIV DIXIT

CHAIRMAN - BITEX IND... • 11m

Idea For You Implement Now — “ Fruit Pulp Based Drinks ” Problem — So guy's we all know that Indian non alcoholic drink market size is around 1,986 billion rupees by 2028 and growing at 7.30% , that is great but currently Most of the Indian beverages players only offering energy based and carbonated water based drinks also energy drinks are doing great and most of the players are entering in this segment but the main problem is that nobody is focusing on affordable health based drinks and drinks that give you unique taste with pleasure also nobody creating drinks for girls . Solution — In Brazil and many other foreign countries people are loving coconut yogurt , grapes , dragon fruit ,litchi and other pulp based drinks also we can make these types of drinks easily in India at the competitive price 20rs for people who wants to try something unique in taste and girls who wants to drink any drink that give them energy for working. Fruit Pulp gives you satisfaction and happiness

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Replies (26)
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Shreyas Ramdasi

Mechanical Engineer • 11m

Absolutely, you've identified a significant opportunity in the Indian beverage market! It's true that there's a growing demand for diverse, health-oriented drinks beyond just energy and carbonated options. Introducing affordable, health-based drinks infused with unique flavors like coconut yogurt, grapes, dragon fruit, and litchi could indeed resonate well with consumers looking for a refreshing and nutritious alternative. By focusing on these fruit pulp-based drinks, not only can you cater to those seeking unique tastes and pleasure but also address the need for drinks that provide energy and satisfaction. Moreover, considering the preferences of female consumers in your product development strategy is smart, as it ensures inclusivity and relevance in the market. Your approach to offering these drinks at a competitive price point of 20 rupees is also strategic, making them accessible to a broader audience. Leveraging local ingredients and flavors can further enhance the appeal and

1 replies2 likes

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