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Ever wondered why some people grab Old Monk while others reach for premium craft whisky like Amrut? 🍹🥃 Using the example let's break down the psychology of customer's needs, wants and demands🧵 1/ Needs are the basics—the reason behind wanting a

🌍 The staggering scale of food waste is a global challenge. China, India, and the U.S. are the top contributors, with household food waste in China alone surpassing 108 million tonnes annually.

Amul sponsors the cricket teams of Sri Lanka, South Africa, and the United States. Nandini, on the other hand, is sponsoring both Ireland and Scotland. But why don't either of the companies sponsor Team India? Sounds odd, right?! Explanation: Spon

Hey everyone, With Meta and Google dominating the global ad market through their sophisticated platforms, why hasn't India leveraged its vast digital user base to create similar homegrown companies like this ? As digital engagement surges, could th

Title: Is It Time for Indian Traditional Alcoholic Beverages to Shine? Hello everyone, In the vast landscape of alcoholic beverages, whiskey, rum, and beer have long held their distinct identities. But what about our traditional Indian spirits? Fro

Success Story: Starbucks’ Rise to Global Fame How did Starbucks go from a small coffee shop to a global brand? 1️⃣ Challenge: Competing in a market where coffee was seen as just a quick drink. 2️⃣ Solution: Starbucks transformed coffee into an ex

NPCI, the name behind UPI & RuPay, plans to take its brand recognition to new heights in 2025! 🚀 Key updates: 📍 Big push for rural UPI adoption with Pankaj Tripathi as ambassador 💳 RuPay gears up to challenge global giants 📺 IPL sponsorship & di

Bharat Startup Grand Challenge 2025 Launched On January 16, 2025, Union Minister Piyush Goyal launched the Bharat Startup Grand Challenge, addressing 75 sector-specific challenges in areas like renewable energy, agritech, healthcare, and semiconducto

TiE (The IndUS Entrepreneurs) and the Department of Commerce & Industries, Karnataka, invite you to participate in VentuRISE 24, the Global Startup Challenge tied to Invest Karnataka 2025. Sectors: - Aerospace & Defence - Electronic System Desig

History in the making! The CCI just greenlit the $8.5 billion Disney-Reliance media merger. What's the big deal? Reliance + affiliates: 63.16% stake Disney: 36.84% stake Result: A media powerhouse with 2 streaming services & 120 TV channels Why it