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Why is WhatsApp marketing itself? As one of the leading platforms for personal and business communication worldwide, WhatsApp has revolutionized how we connect and engage. WhatsApp has 2.8 billion (40% of the world's population!) using it for nearly

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Anonymous

Anonymous 1

Stealth • 5m

More than purely marketing, I’d think this is a way for them to push users or rather foster them to use WhatsApp for a different usecase.  Especially By featuring the popular "Modern Family" cast, the company is trying to appeal to a broader, more younger audience towards the group chat feature and create a positive association with the brand. :)

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