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The Curious Case of Continue Watching! — Netflix In 2007, Netflix noticed a significant trend: many users were immediately clicking "Play" on the next episode of a show they were watching, even late at night. The Key Moment: This behavior wasn't ra

Awesome Ideas That Didn't Work Out?! So, imagine you are traveling to your office and have nothing to do! Quibi could have helped here. Announced in 2018, Quibi was an American video streaming platform similar to Netflix. What's interesting is that

"Snacking": In-App Snack Ordering for Streaming - Seeking Feedback & Collaborator Disrupting the binge-watching experience with hunger? "Snacking" offers a solution: In-app snack ordering directly within platforms like Netflix. Rewards system bas

Quibi's Rise and Fall: A Cautionary Tale of Startup Ambition In the fast-paced world of tech startups, few stories are as emblematic of ambition and subsequent disappointment as that of Quibi. Founded in 2018 by industry veterans Jeffrey Katzenberg

I'm working on "Snacking," a service that integrates snack ordering directly into streaming platforms like Netflix. Problem: Hunger strikes during binge-watching, disrupting the immersive experience when switching apps to order food. Solution: Snack

People-Based Marketing: The Only Strategy That Matters Most marketing? Blind guesses. People-Based Marketing? Direct hits. 🚀 What It Is Marketing that targets real individuals, not random demographics. 🔥 How It Works 1️⃣ Match users across devic

Top News of the Day: 1. Google has been under fire in multiple antitrust trials for its internal communications practices. The tech giant has been accused of suppressing evidence, deleting messages, and using attorney-client privilege, etc. 2. Redd

Top News of the day: 1. Otipy, a farm-to-fork company, has raised $2 million in venture debt from Nuvama Asset Management Limited. 2. Citigroup is reducing its reliance on contractors by 30% to enhance internal technology capabilities and address r