Honorary Mentions - ... • 1y
The Curious Case of Continue Watching! — Netflix In 2007, Netflix noticed a significant trend: many users were immediately clicking "Play" on the next episode of a show they were watching, even late at night. The Key Moment: This behavior wasn't ra
See MoreFounder-Hexpertify.c... • 1y
“Zomato’s Badword Abbreviations” Failed Marketing Strategy #4 In 2017, Zomato launched an outdoor advertising campaign in major cities that used the Hindi abbreviations "MC" and "BC" for mac n' cheese and butter chicken.The campaign was criticize
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