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Welcome to OUT OF THE BOX MARKETING! EP=19 (Adidas) 32% of women worldwide do not feel comfortable swimming in public pools. Nearly 90% of Middle Eastern women avoid swimming in public pools because they are afraid that people might make fun of them

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Havish Gupta

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This could have ganed negative publicity as "women are in an aquarium, just for others to start at them"

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Non-Disclosure Agreements (NDAs): Before discussing your idea with potential partners, investors, or employees, have them sign an NDA. This legally binds them to confidentiality, preventing them from sharing your idea with others.

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