"Netflix lost almost a Million Subscribers"
Bankruptcy to Billions #7
Netflix turnaround from significant crisis
In 2011 Netflix announced a change in its pricing and subscription plans. Initially customers could subscribe both DVD rentals and str
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Giggity
StealthĀ ā¢Ā 5m
They started investing in their own shows because most of the movies didn't belong to them these movies were owned by studios like paramount,WB they started their own streaming services so Netflix started to invest in their own shows
How Netflix started ?
The $2 Billion Mistake: Blockbuster's Netflix Blunder
How does a single decision reshape an entire industry?
In 2000, Netflix offered to sell to Blockbuster for $50 million.
Blockbuster laughed it off.
Fast forward:
2002:
Generative AI in Media and Entertainment: Companies like Runway are pushing the boundaries of generative video models. Their latest tool, Gen-2, produces high-quality short video clips that are catching the attention of major studios such as Paramoun
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Inactive
StealthĀ ā¢Ā 5m
Best way to marketing is User Generated Content
This template on Instagram went viral, with 1 Million+ People making their own picture
Netflix marketed their platform, series and introduced their platform too :)
āNetflix is a Jokeā
WEIRD Marketing Strategy #15
Out of nowhere mysterious āNetflix is a jokeā billboards popped up in busy neighborhoods in Los Angeles and New York.
People started talking about these mysterious black and white billboards.
Some as
Winning strategies:
Products and Markets are created with gaps that exist in people's mind:
1. PRODUCT DIFFERENTIATION: A Classic example - Ford vs GM. Ford manufactured Model T cars in black because it was easy to paint. When mass producer Henry F
Found out something new today!
Music industry is now trying their hands out over NFTs (Non- fungible tokens ) after Vinyls, Cassette Tapes, CDs, MP3 and streaming platforms.
With this, they will be able to solely own their entire content.
https://c
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Rajan Paswan
StealthĀ ā¢Ā 5m
The Curious Case of Continue Watching!
ā Netflix
In 2007, Netflix noticed a significant trend: many users were immediately clicking "Play" on the next episode of a show they were watching, even late at night.
The Key Moment: This behavior wasn't ra
"Netflix lost almost a Million Subscribers"
Bankruptcy to Billions #7
Netflix turnaround from significant crisis
In 2011 Netflix announced a change in its pricing and subscription plans. Initially customers could subscribe both DVD rentals and str
Day 1(Building SaaS):
Started on Building Digital Showcase.
Website where you can add your favourite items(digital)
1. YouTube videos
2. Movies šæ
3. Songs š§
4. Apps šļø
5. TV shows
6. Games
7. Name anything
Hours spent: 3 ā°
Basic implementat
People laughed at Reed Hastings.
Then he built Netflix.
People laughed at Brian Acton.
Then he built WhatsApp.
People laughed at Mark Zuckerberg.
Then he built Facebook.
People laugh because they're paralyzed in their own dull thinking patterns. Y