Hey I am on Medial • 1y
It's interesting that Tarun Mehta believes the future profit for EV companies will come from software upgrades rather than servicing. While innovative, this model might take time to be profitable and isn’t guaranteed to work.
Boring person • 1y
Why India's OG Electric Scooter Company is Failing? Founded in 2013 by Tarun and Swapnil, Ather initially aimed to build a battery company. However, they shifted their focus to creating electric vehicles due to existing EVs’ poor performance and de
See MoreHey I am on Medial • 1y
In Bangalore, engineer Tarun Mehta co-founded Ather Energy to revolutionize electric mobility. Overcoming skepticism, they launched the Ather 450 in 2018, India's first smart electric scooter. Facing challenges of manufacturing and scalability, Tarun
See MoreKeen Learner and Exp... • 10m
Unicorn Alert! Ather Energy, an Indian electric scooter manufacturer, is now the 4th Unicorn of 2024. After raising $71 million in a funding round led by National Investment and Infrastructure Fund (NIIF) pushing their valuation to $1.3 billion Fou
See MoreMissing pat of puzzl... • 5m
Hello everyone! Hope you’re all doing well. I want to share a quick thought on the challenges of turning innovative ideas into Minimum Viable Products (MVPs). These days, many seem focused on quick payouts rather than embracing new, creative platform
See More🚀Building Wheeloy |... • 4m
With over 21 million bikes and scooters sold every year, riders today are making more informed choices when it comes to tyres. It’s no longer just about picking whatever is available at the nearest shop. Performance, durability, and convenience now p
See MoreBelieve me, it’s not... • 10m
I've always been a fan of Ather Energy. The quality of technology and engineering behind the product blows me away. Not many know - they were basically pioneers in developing EV battery technology and charging standards in India(especially early o
See MoreROBOTICS AND AUTOMAT... • 1m
The MRP Challenge 🇮🇳 🧾 In India, most products sold must comply with Maximum Retail Price (MRP) laws. That means: ➡️ No room to mark up items ➡️ Can’t include machine maintenance, electricity, rent in price ➡️ Lower or no margin = no ROI in short
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