Why India's OG Electric Scooter Company is Failing?
Founded in 2013 by Tarun and Swapnil, Ather initially aimed to build a battery company. However, they shifted their focus to creating electric vehicles due to existing EVs’ poor performance and de
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Anonymous 5
Stealth • 8m
It's interesting that Tarun Mehta believes the future profit for EV companies will come from software upgrades rather than servicing. While innovative, this model might take time to be profitable and isn’t guaranteed to work.
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Swayam Chatterjee
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Why India's OG Electric Scooter Company is Failing?
Founded in 2013 by Tarun and Swapnil, Ather initially aimed to build a battery company. However, they shifted their focus to creating electric vehicles due to existing EVs’ poor performance and de
In Bangalore, engineer Tarun Mehta co-founded Ather Energy to revolutionize electric mobility. Overcoming skepticism, they launched the Ather 450 in 2018, India's first smart electric scooter. Facing challenges of manufacturing and scalability, Tarun
Unicorn Alert!
Ather Energy, an Indian electric scooter manufacturer, is now the 4th Unicorn of 2024. After raising $71 million in a funding round led by National Investment and Infrastructure Fund (NIIF) pushing their valuation to $1.3 billion
Fou
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Nawal
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I've always been a fan of Ather Energy.
The quality of technology and engineering behind the product blows me away.
Not many know - they were basically pioneers in developing EV battery technology and charging standards in India(especially early o
Peter Thiel on Why Founders Should Rethink the Lean Startup Approach
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