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Anonymous

Hey I am on Medial • 1y

SHOPPING WARS 💪🚀 Walmart Takes Amazon Battle Into New Virtual Spaces • Walmart launches Walmart Realm, a gamified marketplace with influencer-led virtual shops. • The virtual shops offer fashion and beauty goods in 2-dimensional virtual environments. • Amazon builds an audience for Prime Video on TikTok to drive engagement and potentially increase sales. • Amazon sees opportunity in Prime Video ads to link streaming TV advertising to business outcomes.

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