Hey I am on Medial • 4m
BCG Matrix Concept 1 1. Stars (High Growth, High Market Share) Example: Netflix in India Explanation: Netflix is a key player in India’s growing OTT (over-the-top) streaming market, which is expanding rapidly as more consumers shift to digital entertainment. Netflix has a significant market share with a growing subscriber base in India, and it continues to invest in local content, which is helping its growth. The platform's popularity is rising due to its wide variety of content and global reach. As the OTT market grows, Netflix’s potential remains strong, but it will require continuous investment to maintain its position in an increasingly competitive market with local players like Hotstar and Amazon Prime Video. Source: https://m.economictimes.com/industry/media/entertainment/netflix-india-sees-double-digit-growth-in-revenue-profit-for-fy24/articleshow/114860216.cms
Content creator • 5m
India's OTT market cap is $2.5 billion in 2023. According to VHI, Worldwide OTT market is $450 billion in 2023 which is projected to reach $1.56 trillion by 2028, expected to grow at an annual rate of 28.19%. The estimated size of India's video OTT
See MoreI'm just a normal gu... • 3m
Nothing, a leading consumer electronics brand, is expanding its workforce in India to support the local economy and strengthen its 'Make in India' efforts through increased domestic manufacturing and innovation. This move reflects its commitment to
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YouTube plans to invest over INR 850 crore in India over the next two years to support local content creators, artists, and media companies, CEO Neal Mohan announced at the World Audio Visual and Entertainment Summit (WAVES) 2025. This initiative is
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