“India’s Fairness Obsession”
Failed Marketing Strategy #2
Fair and Lovely’s deep-rooted story highlighting fairness as a key to success has been met with criticism.
For the last two decades, they have been pushing the same idea in order to sustai
anyone interested in export from African market to chinese market
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Rohan Saha
Founder - Burn Inves... • 5m
African fintech startup TymeBank has now become a unicorn. Both India and Africa are growing at a different level. Previously, Bank of Baroda might have introduced something like fintech in Africa, but now African brands are creating their own financ
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Mohammad Asaad Sayed
My mind to me a king... • 4m
Fair & Lovely: A Deep Dive into Its Marketing Strategy 🚀
1. Core Messaging :
-Focused on "fair skin = success" (controversial but effective).
-Ads portrayed confidence, empowerment, and societal acceptance tied to skin tone.
2. Target Audience :
-
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SAHIL
Senior Research Anal... • 9m
Hello Guys,
I am looking for a seed funding. I do not want to talk about my idea on public but, I can say the market i want to enter in worth US $435 Billion. And in 1st year we can do revenue of minimum INR ₹13-16 Crore, will inc
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Mahendra Lochhab
Content creator • 7m
India exports pharmaceutical products to over 200 countries, with major markets including the US, UK, and African nations.
3 replies2 likes
Toxicony_69
Hey I am on Medial • 5m
I have a startup idea with glow in the dark football.So basically first everyone wears a headlight limiting their vision with a glow in the dark ball and on the goals a few led light to indicate the goal.
This idea has never been done before and will
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2 replies3 likes
Piyu
....... • 1m
Emami has announced actress Raashii Khanna as the brand ambassador for its new skincare range, Emami Pure Glow. Known for her radiant complexion and commitment to natural beauty, Khanna embodies the brand’s ethos of purity and glow. Her association a