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Startup Challenge: Transitioning users from an offline service (where negotiation is common) to your online alternative. How can you reduce or eliminate their desire to negotiate in the online space?

Jalpesh Panchal

Stealth • 7m

1. Users who feel they're working with a fixed price, so they're not cheating us. 2. If a user tries to reduce the price just because it's out of budget, obviously they're not consumers at this moment. Genuine consumers believe in fixed prices and are satisfied after the purchase. However, if you provide a negotiation option after purchasing, users don't feel satisfied and always think, 'If I put more effort into negotiation, maybe I can get a better price.' Their focus shifts to negotiation instead of experiencing the product/service. Results: 1. Low satisfaction ratio 2. Trust issues (why they offer cheaper price does they will give proper or original service/product to me?) 3. Low Repeat customer rate For any company or startup, customer trust and satisfaction are more important for growth.

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