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ā€œThe FREE Storeā€ WEIRD Marketing Strategy #4 Fevicol wanted to reinforce their position as Indiaā€™s most reliable glue. To do so, they setup a FREE STORE in famous Malls of Mumbai. A store where everything was FREE,if you can take it. They set up

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Anonymous

Anonymous 2

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Classic Fevicol thing.

1 replies1 like
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