“The FREE Store”
WEIRD Marketing Strategy #4
Fevicol wanted to reinforce their position as India’s most reliable glue. To do so, they setup a FREE STORE in famous Malls of Mumbai.
A store where everything was FREE,if you can take it.
They set up
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Fevicol never disappoints with their creative advertising 💯
2 replies12 likes
Mahendra Lochhab
Content creator • 4m
Some iconic ad's of famous brands.
1. Fevicol
2. Bajaj Scooter
3. Parle G
4. Rooh Afza
1 replies5 likes
Tanay A Mandelia
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GoAhead Ventures • 3m
Do you know that your brain has been made to say a product's name whenever you want that category or type of product.
Any Guesses?
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Fevicol!
Any time you want an adhesive, you always say Fevicol or Fevistick! Why not glue or somet
“The FREE Store”
WEIRD Marketing Strategy #4
Fevicol wanted to reinforce their position as India’s most reliable glue. To do so, they setup a FREE STORE in famous Malls of Mumbai.
A store where everything was FREE,if you can take it.
They set up
Razorpay founders were denied a payment gateway for their own startup.
So they built one. Classic founder frustration story
0 replies20 likes
Thatmoonemojiguy
A guy with lot's of ... • 1m
The Secret Glue Monopoly of India
Behind almost every adhesive you use — Fevicol, Feviquick, M-Seal, Dr. Fixit — there’s just one name: Pidilite.
This company has quietly created an invisible empire, sticking itself into every home, school, and cons
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4 replies30 likes
Ayush Singh
Failure is Fuel • 1y
So here is a list of things that are not doing the thing. Preparing to do the thing isn't doing the thing. Scheduling time to do the thing isn't doing the thing. Making a to do list for the thing isn't doing the thing. Telling people you're going to