What should be the marketing strategy, when you are launching a new product category in market?
Should we think to penetrate market first for awareness irrespective of PnL or should take conservative steps keeping breakeven in mind?
Jaswanth Jegan
Founder-Hexpertify.c... • 11m
If the product category is new then we have to create awareness among prople only then we can scale
0 replies
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Vishu Bheda
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It is advised in business that " differentiate first your product or service and then scale later".
Because after scaling if we want to differentiate then it is tough and if we scale without differentiation then there is lot of cashburn required.
1 replies1 like
Karan
Hey I am on Medial • 11m
What should be the marketing strategy, when you are launching a new product category in market?
Should we think to penetrate market first for awareness irrespective of PnL or should take conservative steps keeping breakeven in mind?
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Harsha Vardhan
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Need new ideas to create a SAAS product.
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Vinay Verma
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If you have a solution but are unable to sell it, create awareness of the problem for the people you want to sell to, and then offer your solution.
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Jeet Kr Pal
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Mikasa
Future millionaire • 11d
someone suggested me that if I plant only one type of crop in a large scale then there's a risk of loss but if I plant different crops in a large scale then the risk of loss would decrease. what are your thoughts on it? is this true?
Guys as you know Luma Space have participated in Medial showcase. We love if you drop your thoughts here if will help us to make our product as best as possible.👇🏻
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