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Rayan Das

Stealth • 8m

Jewelry is a costly thing. So, easily we can make a jewelry company a premium brand by just making some few changes. If I had a jewelry brand I would do things like - 1. Making a compelling brand story. 2. As I can't charge more for the gold, I'll charge more for the making charge & the craftmanship. As we've hired the most talented craftsman from all over the world. 3. Do something unique like Tanishq. When the Indian Empire Tata entered the jewelry business in the name of Tanishq they gave free service of checking if the people possessing the gold is pure or fake. And then provide the best quality possibly someone can provide on the market. 4. Most importantly the looks of the store (not my expertise, it's interior designer's job) & also the online store which is the website should tell about the brand value.

0 replies9 likes

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Mahendra Lochhab

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India is the world's second largest consumer of jewelry and the world's largest fabricator of silver jewelry. Gold jewelry is a significant part of Indian culture and religion, and is often purchased as an investment.

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Women purchase cosmetics and jewelry at the Illum department store in Copenhagen, Denmark, 1904.

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ritesh shet

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Manoj Soni

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Mr Z

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#Deepdive: Tatas have changed Titan’s international foray approach? 💎💎 Or at least, the latest move does indicate so. .. Titan has already been opening its flagship Tanishq stores abroad. -> But, so far, this expansion has focused on nations wh

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Jatinwadhwani

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gold is always a best investment from the decades...

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