โจ Instagram SEO for Jewelry Brands: Hashtags Arenโt Enough Still relying on hashtags to grow your jewelry brand on Instagram? Hereโs the truth: Instagram is now a search engine. That means keywords, not just hashtags, are the key to getting discovered. Why Hashtags Alone Donโt Work in 2025: Keywords now outrank hashtags in search. Hashtags are overused and spammy. Shoppers search phrases like โsilver oxidised earrings,โ not #styleinspo. Hereโs What To Do Instead: ๐ 1. Optimize Your Name & Username Use searchable keywords like โGold Jewelryโ or your city name. โ๏ธ 2. Write Keyword-Rich Captions Describe your product clearly. Use terms buyers search. ๐ผ 3. Add Alt Text to Posts Describe images with SEO-friendly text: โ925 silver oxidised earringsโ ๐ฅ 4. Speak + Show Keywords in Reels Instagram reads your voice and on-screen text. ๐ 5. Rename Highlights Clearly Use terms like โBridal Sets 2025โ or โGold Nose Pinsโ ๐ 6. Make Your Bio Work for Search Example: โ925 Silver Jewelry | COD | Ships Across Indiaโ If your contentโs beautiful but no one finds it, thatโs a waste. Instagram SEO is how smart jewelry brands grow in 2025. Want help making your page more searchable? ๐ฉ DM us at Jewelpik โ We help you shine and get found.
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