Experimenting On lea...Ā ā¢Ā 1y
Very niche premium market, firstly we use candles in rare occasions not on regular basis
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Here's how a fruit brand built a billion dollar business with kiwis. Not just the regular kiwis with green interiors, but a rare golden one. The company Zespri created a unique variety of kiwi with a golden interior, unlike the standard green varie
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While most companies just try to show how premium their brand is, Lenskart on the other hand, played the 'TV ad' game quite differently. During the start, it firstly focused on making ads that show how local opticians lack quality and make improper
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I started a business of flower bouquet business along with my 3 friends with just 4k capital and almost made over 40k in last 2 months. Gross margin of 40% because it is our first time doing business we made some mistakes but we learned from it. And
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It's honestly so annoying, to see people not to name their brand in accordance to their niche audience. If the name sounds good to them, they'll just use it. But a beand name should be kept in accordance to the niche audience's capability, not just a
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