They thought more users = more money but most of their users were tier 2 and tier 3 users who could never pay for subscriptions or buy things from ads. That's where they failed to monetise and fell in problem.
What do you think is the business model of Medial? How are they going to make money?
Ads? Subscriptions?
8 replies3 likes
Chamarti Sreekar
Passionate about Pos... • 29d
I saw someone on LinkedIn say "I always go to ChatGPT for questions now, it's not as cluttered as Google search results". One thing people forget is that - ChatGPT eventually will likely have TONNES of ads all over the results soon.
It's still in t
The era of horizontal networks are over. The last one was TikTok almost a decade ago, which is no more in India.
No more billion users with ad monetisation.
But vertical apps with smaller audiences, with more focused monetisation rather than ads.
good: offering a subscription
better: offering a gift when they subscribe
buy X get Y discounts now work with subscriptions
Niket Raj Dwivedi
Harsh Dwivedi
people saying that they build a company without ads and marketing.
how is this possible??
can anyone tell me the whole process or strategy they use ??
like neither social media shows your starting posts to many users . I also tried to launch my st
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1 replies1 like
Prithvi
create. • 1y
What are the 5 products you don't need but still you guys spend money on and buy? They can be either digital like subscriptions or any physical products
0 replies2 likes
Mohit Kumar
Entrepreneur | App &... • 1y
YouTube ads were good when they were digital products, services etc. but from past month I'm seeing their are too many ads of Maggy Noodles, Shampoo and other stuff just as tv ads. It is too irritating 😐.
Are you guys feeling the same or YouTube j
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9 replies5 likes
Harsh Gupta
Digital Marketer (Me... • 1y
Hi Medial family 👋
Here is the success journey of 'BRAVE' in brief :
Customer painpoints
1) irrelevant Ads
2) privacy issue , customer feels thier privacy was compromising
3) Not able to focus on the main content of page because of banner Ads ,
I have more followers on Medial now than Linkedin or any of my other social profiles!
Within 8 months we have climbed to almost 200,000 users and growing rapidly.
Also one of the first social networks in the country to monetise this early but more