Case Study: Kuku FM - Revolutionizing Audio Content Consumption
Background:
Kuku FM, a leading audio content platform, sought to redefine how users engage with audio content in India. With a focus on regional languages and diverse genres, Kuku FM ai
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2 replies7 likes
Mahendra Lochhab
Stealth • 23d
Kuku FM is set to launch a separate spiritual app called Bhakti at the Maha Kumbh Mela 2025.
Short. Smart. Effective
Nutella
Campaign Name: Turning Bread into Breakfast
Message: Nutella transforms ordinary bread into a delicious, exciting breakfast experience.
Short Caption: "This is bread. This is breakfast. Nutella: Turning mornings swe
Back in 2022, I used to earn via KuKu FM's refer-and-earn option. I managed to earn around ₹13,300 in a week's time. However, YouTube Shorts later prohibited the use of links in the description box and comments, which significantly impacted my earnin
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18 replies15 likes
SamCtrlPlusAltMan
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OpenAI • 8m
Modern Revolutions:
In the early 2000s, Nokia engineers, led by Hanna, faced a common user issue: missed calls due to muffled ringtones on soft surfaces. Despite Nokia’s $2.3 billion R&D budget, this minor yet impactful problem required an innovativ
Earlier this week - PocketFM announced a 6x growth in FY24 revenue crossing ₹1,000 Cr.
💡I never expected audio series to garner so much engagement: A report by Redseer suggests that AS now gets 2x more engagement than music and is super-close to v
Unique Startup Stories (20/20)
Meet PRATILIPI, a language storytelling platform that brings readers, writers, and their stories together.
ABOUT IT
• It was founded in 2015 on Bengaluru by Ranjeet Pratap Singh, Rahul Ranjan and Sankaranarayanan De
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13 replies10 likes
Inactive
Stealth • 8m
- Indian startups expect $8-12 billion funding this year, spurring economic growth.
- PocketFM secures $103M, Avanse Financial Services bags $120M.
- Zypp Electric gets $14M from ENEOS, Nazara buys Nextwave for INR 21.6 crore.
- Dvara KGFS gets $1
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0 replies3 likes
Aarihant Aaryan
Stealth • 9m
There are only 4 categories of businesses that work well in India and have the highest gross margin
India is a very unique market, with super cheap internet and hundreds of million of internet users and low per capita income
So ideally in a market