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Zomato Faces Backlash and Issues Apology for Controversial Social Media Post

Business Bytes

· 9m
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Food delivery company Zomato faced backlash and issued an apology for a controversial social media post featuring a photo of banana chips with a caption that inadvertently alluded to drug use. Ravi Handa criticized the company's irresponsible behavior, especially as a publicly listed entity, and its tagging of the police in the post. Zomato responded quickly, acknowledging the mistake, expressing regret, and emphasizing that no harm was intended. Lessons include being aware of social sensitivities, responding timely and sincerely, and exercising caution when tagging individuals or entities.

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