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Young entrepreneurs should focus on ethics in business, improving quality of goods and services, says Youth Affairs secretary

Business TodayBusiness Today · 2m
Young entrepreneurs should focus on ethics in business, improving quality of goods and services, says Youth Affairs secretary

Meeta Rajivlochan, Secretary of the Department of Youth Affairs, emphasized the importance of ethics and quality improvement in business during the FICCI Young Leaders Award. She highlighted the need for trust as the most crucial commodity in today's business environment, urging young entrepreneurs to follow ethical practices. Rajivlochan also noted the significance of building Brand India by showcasing the country's commitment to quality and value. She advised entrepreneurs to focus on making Indian products world-class instead of relying on Western standards, emphasizing the impact of trust on reducing costs and driving positive outcomes.

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