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Powerhouse91 hits Rs 100 Cr ARR and EBITDA profitability with just $2.5 Mn funding

Entrackr · 3m ago

Medial

Powerhouse91 hits Rs 100 Cr ARR and EBITDA profitability with just $2.5 Mn funding Powerhouse91 secured just $2.5 million in funding from Titan Capital and a group of angel investors, including Haresh Chawla, FJ Labs, Crossbeam Venture Partners, and Mamaearth co-founder Varun Alagh. While many wellness-focused startups aim for rapid growth through broad product diversification, some like Mosaic Wellness and Innovist adopt a more focused approach—scaling a select set of high-potential brands by identifying underserved consumer needs and driving deep category innovation. This strategy allows them to maintain operational efficiency while building strong brand equity in niche but growing segments of personal care and wellness. One such example is Powerhouse91, which crossed Rs 100 crore in annual recurring revenue (ARR) in the last month of March, sources told Entrackr. “Besides breaching into the three digits ARR figure, Powerhouse91 achieved EBITDA profitability in April 2025," said one of the sources. “The company accomplished this through its focused efforts on two core brands and a strong commitment to financial discipline.” Launched in early 2022 by Aqib Mohammed and Shashwat Diesh, the company runs two consumer brands: Azah, focused on feminine hygiene and wellness, and Slovic, a brand centered around fitness. “This approach of not raising venture capital and focusing on organic growth potentially sets the company apart in a market where many D2C brands have struggled with high burn rates and poor capital efficiency,” pointed out a source. Unlike many D2C brands, Powerhouse91 relies entirely on online distribution, with most of its sales driven by quick commerce and e-commerce platforms such as Blinkit, Zepto, and Amazon. "In March, the company processed around 2.4 lakh orders, and its monthly volume is growing at a healthy double-digit rate,” said another source. According to startup data intelligence platform TheKredible, Powerhouse91 reported nearly Rs 40 crore in revenue along with Rs 5.97 crore in losses during the fiscal year ending March 2024 (FY24). Powerhouse91 declined to comment on the story. Wellness-led digital-first brands have steadily grown over the past few years, even as the broader D2C landscape faced headwinds in funding and customer acquisition.