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Lo! Foods raises $3.5 Mn in Series B round

EntrackrEntrackr · 22d ago
Lo! Foods raises $3.5 Mn in Series B round
Medial

Lo! Foods, a Bengaluru-based functional food startup, has raised $3.5 million in Series B funding led by Rainmatter Health (Zerodha's health initiative) and Singapore-based Capital Code, with participation from Mount Judy Ventures, Ice.VC, KPB Ventures, and other existing investors. The proceeds will be used to expand warehousing, enhance backend technology, launch offline pilots in Bengaluru, and invest in brand-building for Protein Chef. According to the company, the brand has rapidly emerged as Lo! Foods’ biggest growth engine, contributing significantly to the startup's near-Rs 100 crore annual recurring revenue milestone. Lo! Foods operates across four verticals, Protein Chef (protein enrichment), Keto Smart (weight loss), DiabeSmart (diabetes management), and GlutenSmart (gluten intolerance). The brand's scale has been accelerated by strong adoption on quick commerce platforms such as Blinkit, Zepto, and Swiggy Instamart, which now account for nearly 65% of its total sales. The firm is also preparing to launch new product lines and rebrand DiabeSmart to Sugar Smart for better market positioning.

Khari Foods raises Rs 3 Cr in seed round

EntrackrEntrackr · 2m ago
Khari Foods raises Rs 3 Cr in seed round
Medial

Khari Foods raises Rs 3 Cr in seed round Delhi-based clean-label snacking brand Khari Foods has raised Rs 3 crore (around $350K) in a seed funding round led by Meri Punji IMF Private Limited. The proceeds will be used to enhance research and development, accelerate new product innovation, expand the team, and scale marketing and distribution operations, with a focus on tier I and tier II cities. Founded in 2022 by Yash and Sunil Bansal, Khari Foods offers a range of palm oil-free and maida-free products including Ragi Crispies, Oats Crispies, Jowar Puffs, and dates-based snacks, catering to health-conscious consumers aged 20-40 in urban and semi-urban markets. Khari Foods is on track to grow its annual revenue run rate (ARR) by 208% in FY25. The brand has remained bootstrapped and profitable since inception. The startup operates its own manufacturing facility in Haryana and maintains control over its supply chain. The funding will support the launch of new product categories and strengthen Khari Foods’ brand presence across digital and retail platforms.

ANNY raises Rs 10 Cr in pre-Series A round led by Atomic Capital

EntrackrEntrackr · 18d ago
ANNY raises Rs 10 Cr in pre-Series A round led by Atomic Capital
Medial

Fashion-tech brand ANNY has raised Rs 10 crore in a pre-Series A funding round led by Atomic Capital. The proceeds will be used to expand product categories, drive innovation, enhance proprietary tech stack, hire key leadership talent, and strengthen distribution channels, ANNY said in a press release. Co-founded in 2023 by Japjot Singh, Aveen Kaur, and Rahul Tanwar, ANNY is a multi-category accessible luxury fashion brand that aims to transform the way modern Indian women experience fashion. Built on a real-time, inventory-light model, it delivers globally inspired, high-quality fashion at accessible prices. With a vertically integrated supply chain and a proprietary tech stack, ANNY says that it ensures speed, efficiency, and customer delight at every step. The startup aims to become the go-to fashion destination for women across India by combining agility, innovation, and a deep understanding of style and culture. “Our vertically integrated model, coupled with real-time trend responsiveness, allows us to minimize inventory risk and maximize consumer joy. With Atomic Capital’s backing, we’re not just scaling faster, we’re scaling smarter. This investment fuels our ambition to become over Rs 100 crore ARR brand by next year and drive a true movement in India’s fashion-tech landscape,” said Japjot Singh, founder and CEO of ANNY. Over a year, the brand claims to have scaled 8X, driven by a vertically integrated model, trend-led design, and deep consumer insight. Now expanding into new categories, it aspires to redefine how Indian women discover and shop fashion-forward, smart, and effortlessly stylish.

Indian cricketer Rinku Singh invests Rs 1.9 Cr in BeastLife at 120 Cr Valuation

EntrackrEntrackr · 3m ago
Indian cricketer Rinku Singh invests Rs 1.9 Cr in BeastLife at 120 Cr Valuation
Medial

Indian cricketer Rinku Singh invests Rs 1.9 Cr in BeastLife at 120 Cr Valuation Nutrition brand BeastLife has raised Rs 1.9 crore at the valuation of 120 crore from Indian cricketer Rinku Singh. Rinku chose to actively support its growth by investing in the company and using its platform to raise awareness about the importance of clean, reliable, and effective supplements within the athlete community, BeastLife said in a press release. The startup had previously raised $479K in an angel round. Co-founded in 2024 by Gaurav Taneja and Raj Vikram Gupta, BeastLife is an Indian fitness brand that operates as an online platform selling sports nutrition and bodybuilding supplements. The company aims to empower individuals to achieve their fitness goals and break boundaries. Its products include protein supplements, BCAA, creatine, and multi-vitamins. The Gurugram-based company also offers a roti protein mix to boost protein intake in everyday meals. The company's products are designed to provide a noticeable difference in absorption and results. Its other products, including the Pro Concentrate Whey Protein with Ultrasorb Tech, are built to support muscle recovery and overall performance, using carefully selected ingredients that meet the needs of modern athletes. BeastLife stands for something bigger than just supplements. It’s about creating the finest products with top-quality ingredients, backed by science and integrity. “What really drew me in was the brand’s vision to make world-class sports nutrition accessible in India. That’s something I believe in deeply and am proud to support,” said Rinku Singh. The brand's equity split includes Gaurav Taneja holding a 40% stake, Raj Gupta holding 15%, Varun Alagh, co-founder of Mamaearth, holding 30%, and 15% ESOP. The company faces competition from other fitness brands like MuscleBlaze, Optimum Nutrition, GNC, and The Whole Truth. In just over a year, the brand claims that it has achieved Rs 50 crore GMV with positive EBITDA and is currently tracking an Annual Recurring Revenue (ARR) of ₹80 crore GMV while maintaining performance marketing costs at just 15%.

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