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Koriken raises seed round led by Rukam Capital

EntrackrEntrackr · 3h ago
Koriken raises seed round led by Rukam Capital
Medial

Korean quick-service restaurant (QSR) startup Koriken has raised Rs 4 crore in a seed funding round led by Rukam Capital, a venture capital firm that backs early-stage consumer brands. The fresh funds will be used to accelerate the next phase of growth while bringing authentic Korean flavours closer to Indian consumers, Koriken said in a press release. Launched in 2022 by Hasan Patel, Koriken offers an authentic taste of Korea through its range of signature dishes, including Korean fried chicken, ramen, mandu, and more. The brand combines authentic flavours with a modern QSR approach that is fast, consistent, and accessible. Koriken aims to make Korean cuisine a household favourite in India, blending authentic flavours, rich aromas, and a modern dining experience inspired by Korea. The company focuses on consistency, affordability, and innovation while staying true to the essence of Korean food culture. Food delivery platforms such as Swiggy and Zomato have reported nearly a 50% year-on-year increase in orders for Korean food, underscoring the country’s expanding appetite for global flavours. The trend is being led by Gen Z consumers, who now account for over a quarter of all Korean food orders. Korean restaurants and QSRs have also seen a 59% surge in demand, with popularity spreading beyond major metros to tier-2 cities such as Surat, Thiruvananthapuram, Vadodara, Mysuru, and Mangaluru. Koriken plans to expand its flagship and high-street outlets across cities, drive product innovation, and enhance brand visibility. It will also strengthen operational efficiency, including scaling kitchen systems for speed, consistency, and delivery, while blending authentic Korean flavours with the richness of Indian culinary traditions. The expansion will be supported through talent development and the growth of its core team.

Related News

Beco raises $10 Mn in pre-Series B round led by Tanglin

EntrackrEntrackr · 1y ago
Beco raises $10 Mn in pre-Series B round led by Tanglin
Medial

Beco, a homegrown eco-friendly home, kitchen and personal care brand, has raised $10 million in its pre-Series B round led by Tanglin Venture Partners. The round also saw participation from Titan Capital Winners Fund, Manish Choksi, promoter of Asian paints, existing investor Rukam Capital and Synergy Capital. Earlier in December 2022, the Mumbai-based company had raised $3 million in its Series A round led by Rukam Capital and others. Entrackr had exclusively reported the Series A round in August 2022. The proceeds will be used towards innovation and expanding production capacity; developing a strong offline sales infrastructure in key geographies, and lastly, towards brand building and enhancing brand awareness. Founded in 2019 by Aditya Ruia, Akshay Varma, and Anuj Ruia, Beco claims to be a pure eco-friendly and zero-plastic company which offers a wide range of products for home & kitchen and personal care. Its offerings include tissues, towel rolls and toiletries among others. Beco claims to have achieved an exponential 3x growth in the last year. It has a presence in 10,000 retail stores, with order values matching or exceeding those of legacy brands. In just five years, Beco has established a strong foothold in e-commerce and quick commerce platforms such as Amazon, Zepto, Blinkit, Swiggy Instamart, and DMart Ready. It is available in general trade across 20 cities and has entered modern trade, with plans to expand to other major players by the end of this quarter.

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