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Google Updates its SEO Playbook for Content Generated With AI

Startup News FYI

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Google has updated its search algorithm to acknowledge the increasing role of artificial intelligence (AI) in content creation. The phrase "written by people" has been replaced with "content created for people" in Google's guidelines. This indicates that Google recognizes AI as a valuable tool in content creation, and aims to highlight content that benefits users, regardless of whether it was created by humans or machines. While Google acknowledges the importance of AI, it still values original, helpful, and human content. SEO experts need to be cautious about using AI for content summarization or rephrasing as repetitive or low-quality AI content can still impact SEO rankings.

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