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Cheerio AI raises Rs 8 Cr in seed round led by Artha Venture Fund

EntrackrEntrackr · 28d ago
Cheerio AI raises Rs 8 Cr in seed round led by Artha Venture Fund
Medial

Cheerio AI raises Rs 8 Cr in seed round led by Artha Venture Fund AI-powered customer engagement platform Cheerio AI has raised Rs 8 crore in a seed funding round led by Artha Venture Fund through its Artha Venture Fund II. The round also saw participation from Hyderabad Angels, TiE Angels, LetsVenture, Invention Engine, and several angel investors. The proceeds will be used to build multi-modal AI capabilities, including a proprietary small-model LLM for ad generation, expand into voice and video channels, and strengthen automation features and enterprise-grade infrastructure. Cheerio AI also plans to hire across engineering, AI, enterprise sales, and customer success over the next six months as it prepares for global expansion. Founded by Nishant Das, Avinash, and Priam, Cheerio AI builds an AI-powered customer engagement platform designed to optimise the CAC-to-LTV equation for enterprises. The platform integrates marketing, support, and sales workflows across channels such as WhatsApp, email, SMS, social messaging, and in-app communication. The startup currently works with over 150 enterprise customers across six industries and claims to have generated more than Rs 500 crore in additional revenue for clients through retention automation. The company also reported revenue growth of 450% year-on-year over the past two years.

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Exclusive: DrinkPrime raises fresh money at 30% valuation premium

EntrackrEntrackr · 21d ago
Exclusive: DrinkPrime raises fresh money at 30% valuation premium
Medial

Exclusive: DrinkPrime raises fresh money at 30% valuation premium DrinkPrime, a subscription-based reverse osmosis (RO) water supplying startup, has raised Rs 20 crore in fresh funding from Artha Venture Fund and Mirabilis Investment Trust. According to DrinkPrime’s filings with the Registrar of Companies (RoC), its board approved the allotment of 21,718 Series A3 CCPS and 10 equity shares at an issue price of Rs 9,205 per share to raise Rs 20 crore. Artha Venture Fund and Mirabilis Investment Trust have invested Rs 10 crore during the round. According to the filing, the proceeds will be utilized in line with the company’s approved business plan. As per Entrackr’s estimates, DrinkPrime’s valuation has jumped to Rs 340 crore (approximately $37 million) in the latest round compared to Rs 261 crore in its previous funding round. Following the allotment in the latest round, Artha Continuum Fund and Mirabilis Investment Trust hold a 2.94% stake each in DrinkPrime on a fully diluted basis. The Bengaluru-based startup had previously raised $3 million in a funding round led by SIDBI Venture Capital Ltd. Founded in 2016 by Vijender Reddy Muthyala and Manas Ranjan Hota, DrinkPrime operates a subscription-based water purifier platform that offers IoT-enabled purifiers to households. DrinkPrime reported a 54% increase in operating revenue to Rs 72.13 crore in FY25 from Rs 46.81 crore in FY24, while its loss decreased to Rs 11.53 crore from Rs 14.14 crore during the same period.

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