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Inc42

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boAt rival Noise raises funding for the first time from giant Bose!

Gurugram-based audio products and wearables startup Noise has raised its first-ever funding with a strategic investment from consumer electronics giant Bose as part of its Series A round. Noise, which initially sold smartphone cases and accessories before pivoting to smart wearables and wireless headphones, aims to strengthen research and design through the collaboration. Noise also partnered with Il Jin Electronics to boost smart wearables manufacturing in India. Despite a decline in net profit for FY23, Noise reported a significant increase in sales revenue.

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