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Amazon ramping up Prime investments to outpace rivals in India’s quick commerce race | Mint

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Amazon ramping up Prime investments to outpace rivals in India’s quick commerce race | Mint

- Amazon is investing in its subscription programme, Amazon Prime, to enhance delivery speed and compete in India's quick commerce market. - The Prime programme in India offers free shipping, faster deliveries, and various benefits, including Prime Video. - Amazon is focusing on improving supply chains and physical infrastructure to expedite delivery times. - The company announced the integration of AI-powered shopping tools into the Amazon app. - Amazon is expected to offer faster deliveries on a wider range of products, catering to the increasing expectations of Indian consumers. - Prime membership in India is not disclosed, but the country is considered a significant part of Amazon's global landscape.

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