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User personas are overrated busywork that consultants push to justify their fees. I've been part of three successful startups and none of us wasted time creating elaborate fictional characters. We just built products, got them in front of real users ASAP, and iterated based on actual feedback. These formal "step into their shoes" exercises often create a false sense of understanding while delaying real market validation. The most successful founders I know talk to users constantly but don't turn it into some pseudo-scientific documentation exercise.
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Butterflies, a new social media app created by a former Snap engineer, allows users to design autonomous AI profiles called Butterflies that are imbued with unique personalities and backstories. Then, the AI personas take on lives of their own by ind
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User Research 1] User Personas 2] User Interviews 3] Surveys and Questionnaire 4] Ethnographic Research PM's primary goal is to provide its users with what they want, something they'll want to keep coming back. Various research methods are used to
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๐ Hyderabad IT Firmโs Ceo Kidnapped by 8 Employees for Delaying Salaries, Arrested by Police ๐ค๐จ Four days after the abduction of Ravichandra Reddy, the CEO of Hyderabad-based Gigleaz Pvt Ltd, by some of his employees and consultants over unpaid s
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Some mistakes I wish I knew before starting a project / startup/ idea :- Problem Statement โ Clearly define the issue you're solving. Target Audience โ Identify who benefits from your solution. Workflows โ Map out how users will interact with your
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Day 7 of my 30-day Business & Entrepreneurship series ๐ Every successful business, from your local coffee shop to a global tech giant, knows exactly who theyโre building for. Itโs never โeveryoneโ โ itโs the right someone. Todayโs edition is a
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Case Study: Nubbin โ Bridging Memory and Reality Background: In the world of Black Mirror, technology often pushes the boundaries of possibility. One such concept was the Nubbin a brain-implant device created by the fictional company TCKR Systems. T
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All startups are semi-successful. 90-95% of the startups of India serves to maximum of 10-15 crores of Indian population, where the spending power exist. Government still serves alone the biggest part of India. The algorithm lies, the success is o
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