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The Importance Of Digital Marketing Digital marketing is essential for businesses to reach a wider audience, increase brand visibility, and drive sales in today’s online-driven world. It allows for precise targeting, measurable results, and cost-eff

Unlocking Business Potential through Marketing 🚀 As a marketing executive, I believe marketing is essential for business success. Here's why: 1. Reach and Engagement 🌐: Marketing helps businesses reach their target audience and build brand awar

In today’s competitive business world, ethics is no longer optional—it’s essential. But how can your business stand out in an era where transparency and accountability are demanded by all? 👉 The truth is, ethical leadership is the backbone of su

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In today’s competitive world, brand positioning isn’t optional—it’s essential. here’s a breakdown of the five core brand positioning strategies that drive success: Attribute-Based Positioning Focus on a key feature of your product or service. Think

Hi all! I’m diving into this whole new adventure on medial as a 15 year old student intrigued by start up ideas and business strategies. I’m all about dreaming big and making them happen . I’m very passionate about football and volleyball! When I a

Hi all! I’m diving into this whole new adventure on medial as a 15 year old student intrigued by start up ideas and business strategies. I’m all about dreaming big and making them happen . I’m very passionate about football and volleyball! When I a

I used to think it was all about the product. Make something great, and people will come. But I’ve learned that brand perception often matters more than the product itself. How people see your brand influences their buying decisions more than we

Personal Branding vs. Just Building a Brand – What’s More Valuable? There’s a lot of debate around personal branding these days. Some argue that it’s unnecessary and that all efforts should go into building a business or product. I believe persona

In this blog, I examine the enduring success of Parle-G, a biscuit brand established in 1939, which has become a household staple in India. The brand's resilience stems from its focus on consumer utility, positioning itself as an affordable source of