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Kamalesh B

Building India's Ec... • 6d

Hi everyone, I’m currently building a Fintech Travel Card startup, and I’m evaluating the best approach for marketing as we focus on early growth and customer acquisition. I’d love to get insights from founders and marketers here: 👉 Is it better to work with a marketing agency during the early stage? or 👉 Build an in-house marketing team from the beginning? Some of the factors I’m considering: • Cost efficiency in the early stage • Speed of execution and experimentation • Performance marketing and user acquisition • Brand building for a global travel product • Long-term scalability For those who have built fintech or travel startups, what worked best for you and why? Looking forward to learning from your experiences. Thanks in advance! 🙌

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