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Makarand Mohite

Brand Designer • 1m

The Golden Ratio (1.618) isn’t just a math concept; it’s a timeless design secret used by nature, art, and top brands. It helps bring balance, harmony, and a sense of “rightness” into your visuals. Here’s how you can apply it in your design process: Typography: Set font sizes in proportion. For example, if your body text is 16px, your heading would be 16 × 1.618 ≈ 26px. This naturally creates a clean visual hierarchy. Layout / Composition: Divide your canvas into sections based on the Golden Ratio to build balanced grids. Place important elements like logos, CTAs, or hero text at the spiral’s focal points to draw attention. Branding: Use golden proportions in logo design with circles or rectangles to create harmony. Apply it to spacing in brand patterns so everything feels “naturally right.” Designers like Le Corbusier, Da Vinci, and even Apple have relied on the Golden Ratio. 👉 If this was helpful, check my project for more design breakdowns: https://bit.ly/425ai82

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