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Ujjwal Kabra

Hey I am on Medialย โ€ขย 1d

eChai x Brand Capital D2C event dropped some bombs: D2C is evolving โ†’ D2M2C (Direct to Meta to Consumer) Meta = the new bridge, not just a platform. The 50-50-50 Framework: โ€ข 50% organic growth โ€ข 50% churn management โ€ข 50% NPS minimum Key insight: Story drives marketing, Product retains customers. Most founders do this backwards. AI deployment reality: ChatGPT for support, AI SEO, email validation - winners are already using it. Content shock: 20+ pieces daily. While we overthink one post, they're 100 ahead. Bottom line: Growing without credibility = impossible. Question for founders: What's your AI strategy? Thoughts? ๐Ÿ‘‡ #D2C #AI

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