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vishakha Jangir
ย โขย
Set2Scoreย โขย 2m
๐๐ฒ๐ป๐'๐ ๐ฒ๐ป๐๐ฟ๐ฒ๐ฝ๐ฟ๐ฒ๐ป๐ฒ๐๐ฟ๐ถ๐ฎ๐น ๐๐๐ผ๐ฟ๐ถ๐ฒ๐ ๐๐ฒ๐ฟ๐ถ๐ฒ๐: ๐๐ต๐ฎ๐ฝ๐๐ฒ๐ฟ ๐ฎ: ๐๐ฒ๐๐๐ฒ๐ฟ๐ ๐ฏ๐ ๐ฆ๐ต๐ฟ๐ฎ๐ฑ๐ฑ๐ต๐ฎ: Started Letters By Shraddha in July 2020, right after the first COVID-19 lockdown. The idea came from escaping a toxic relationship and realizing how people crave affirmation and words of recognition. Helps customers express their feelings through custom handwritten letters. Offers different paper styles like plain, burnt edges, coffee-stained, golden-edged, with decorative packaging like rose petal seals or wax seals. Charges between โน500 and โน700 per letter depending on length, paper, and packaging. Has sent around 2,100 letters so far. Expanded into DIY kits that include paper, seals, and tools for customers to create their own letters. Grown an Instagram community of more than 16,000 followers who connect with the emotional storytelling behind the brand. Operates mainly through Instagram, following a lean business model with low overhead and personalized offerings. Reported follower counts vary: earlier around 16K, while analytics tools show much higher numbersโHypeAuditor estimates ~161.7K followers with ~2.29% engagement rate, and Qoruz lists around 1.1M followers with ~17.5K likes per post. Average engagement per post ranges from 3.7K likes and 29 comments (HypeAuditor) to 17.5K likes and 345 comments (Qoruz). No official revenue figures are public, but a rough estimate based on 2,100 letters at โน500โโน700 each suggests earnings of about โน10.5โโน14.7 lakh from letter orders alone, excluding DIY kit sales. Follow vishakha Jangir for more such insights.
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