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Reddit: Recommended by Sachin — wait, what? Yesterday, I opened the Play Store to check for updates, just routine stuff. But then something caught my eye. The Reddit app wasn’t just Reddit anymore. It was: Reddit: Recommended by Sachin At first, I laughed. Thought maybe some intern had pushed a weird test build to production. Classic goof-up? But then I paused. This is Reddit. They don’t do random. So I did what any curious netizen would do, rushed to r/AskReddit and dropped a post. Crickets. Next, I shared it on X/Twitter and replies started rolling in. “Sachin Tendulkar has joined Reddit as brand ambassador.” “Reddit just announced it officially.” “The God of Cricket” WHAT?! I immediately Googled, and there it was. A full-blown Reddit blog post announcing Sachin Tendulkar as their new brand ambassador. Even the image I’d used in my post came from that very announcement. And suddenly, the dots connected. This wasn’t a UI glitch. This was a moment. So why does this matter? Because Reddit is now playing the India game seriously. And they’re doing it the right way, not with influencers, but with icons. Sachin isn’t just a cricketer. He’s nostalgia. He's trust. He’s the common thread running through generations. Reddit choosing him tells you everything you need to know about how they plan to build in India: 👉 Not by chasing trends, but by earning credibility. 👉 Not with gimmicks, but with deep cultural resonance. As someone who's grown up watching Sachin and grown into the digital world on Reddit, this crossover feels surreal. Also, can we just take a second to appreciate the genius of: "Recommended by Sachin" So subtle. So powerful. So sticky. If you're building a product for India, study this move. If you're working in marketing, observe this positioning. If you're still calling Reddit “just a forum,” wake up, the game has changed. Let’s see what Reddit pulls next. Also, if anyone from Reddit India is reading this: 🔥 Brilliant play. Just brilliant. Would you have guessed Reddit + Sachin coming together in 2025? I definitely didn’t. Drop your reactions below 👇 Curious what everyone thinks of this shift.