According to Blinkit's CEO Albinder Dhindsa, on December 31, 1,22,356 condoms were ordered from Blinkit. Out of which 39.1% condoms were of chocolate flavour.
why flavored condoms even exist !!
While not unpleasant to everyone, some people find the natural latex smell of condoms to be a turn-off during oral sex. Flavored condoms aim to mask this latex taste and smell with more enjoyable flavors like choco
Just a random thought, not a big competition in condoms and there are very few brands can really go big, if a startup does something new with this category...