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CA Jasmeet Singh

In God We Trust, The...ย โ€ขย 5m

From Flipkart boardrooms to โ‚น500 Cr food empire: How Ankit Nagori bet on India's appetite ๐Ÿ”ฅ In 2016, Ankit Nagori walked out of Flipkartโ€”comfortable, respected, and secure. He told himself: ๐Ÿ—ฃ๏ธ โ€œIโ€™m done building someone elseโ€™s dream. I want to feed Indiaโ€”better.โ€ ๐Ÿ“ He launched EatFit in Bengaluru: healthy food nobody delivered wellโ€”no taste, no tracking, no consistency. He spent nights in shared offices, debugging apps and kitchen SOPs. โ€œCustomers shouldnโ€™t need luck to get good food,โ€ he used to say. ๐Ÿ• The Pivot: House of Brands He tried one brand, it flopped. Then: EatFit (healthy meals) CakeZone (desserts) Sharief Bhai Biryani (comfort food) Nomad & Olio Pizzas (premium + fast) By 2024, Curefoods operated 450+ kitchens in 8 cities, serving millions daily . ๐Ÿ’ก Turning Point: Tech Meets Taste They merged with Maverix in 2021 and ramped up fast: Data-driven prep (forecasting, waste control) Multi-brand kitchen hubs Digital-first marketing & repeat ordering Tech stack handling kitchens and real-time demand By FY24: โ‚น585 Cr in revenue (+53% YoY) Losses cut in half Aiming for profitability by end of FY25 โ˜• Latest: Krispy Kreme & IPO Plans 2025 brought two big moves: 1. Secured India-wide rights for Krispy Kremeโ€”bringing doughnuts to hundreds of kitchens 2. Preparing a $300โ€“400โ€ฏM IPO by late 2025 ๐Ÿ† The Takeaway: 1. Leave comfort zones โ€” Ankit chose uncertainty over stability. 2. Test, fail, diversify, then double-down. 3. Tech + taste = profit โ€” Not just for SaaS. 4. Scale smartly โ€” profits come from efficiency + insight. ๐ŸŽฏ Why It Matters to You: You donโ€™t need another SaaS idea. Look at what people crave dailyโ€”food, wellness, tasteโ€”and bring tech to fix delivery, quality, and choice.

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