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Samanth Shetty

Building Nestsure • 3m

What Founder's can Learn from Zepto's Mistake ? 🔍 Zepto grew fast. Too fast. But it’s not just their story — it’s a warning for all of us. Show customers your concept, don't play dirty games which can make you loose loyal customers. 🚨 Don’t Ignore User Trust Broken deliveries and customer service chaos destroy even the strongest product. ( Snapdeal & Jabong was an example, next is ZEPTO ) 👉 Reliability > Speed 📉 Blitzscaling Without Stability is a Trap Growing 10x without strong backend systems? Receipe for disaster. You can't build a structure or skyscrapers without a foundation same way for business. 👉 Fix the foundation before scaling. 🧍 Your Team is Your Startup Layoffs, overworked delivery agents, ignored warehouse issues — that’s not growth. That’s decay. When your own employees complain about your company that means your company is a disaster ( you can't make everyone happy but don't make everyone feel like frustrated ) 👉 Culture > Chaos 🎯 Marketing ≠ Reality Great branding can’t fix bad experiences. ( Example : Jiomart, Hike, Juicero, Urban ladder and many more ) No marketing can gain lost customer once used your services. 👉 Product-market fit > PR stunts 🧠 Every founder should study ZEPTO — not to criticize, but to learn. Not only ZEPTO many other companies too. Would your startup survive if it suddenly had 10x users overnight? 💬 Share your biggest takeaway from Zepto's rise & stumble. If you have any other companies to learn from state down below. I'll try to cover it in the next post. All the community guidelines have been followed in this post.

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