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apple’s marketing philosophy:

Apple's Marketing Philosophy

In 1977, Mike Markkula wrote Apple’s core philosophy: Empathy – deeply understand the customer’s mind Focus – cut everything non-essential. Impute – even presentation must radiate quality. It wasn’t just marketing. It was strategy disguised as be

Adidas advertising poster from 1979.

Empathy. Focus. Impute. The Three pillars of Apple's Marketing philosophy from 1977.

Vibrating philosophy vibrates the universal soul

Apple’s Marketing Magic with the iPhone The Birth of the iPhone How Apple Revolutionized Marketing with the iPhone Launch! "In 2007, Apple launched the iPhone, and it wasn't just a product release—it was a marketing revolution. Steve Jobs introduce

Is learning philosophy helps in building a startup?

Ben Thompson writing a very interesting possible solution for Apple’s big AI problems:

A 100 page philosophy book > any 300 page self help stuff.