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Nupur Tevatiya
India's AI Filmmakin...ย โขย 4m
๐ป Startups used to chase ownership. Now theyโre chasing flexibility. In the heart of Indiaโs digital economy, thereโs a quiet shift happening: More and more startups and MSMEs are choosing to lease laptops instead of buying them. This isnโt just about saving money. Itโs about building with agility. Think about it: -Youโre onboarding 15 people in 2 weeks. -Your team is working across 3 cities and 2 time zones. -You need top-tier hardware โ but not the capital drain or maintenance headaches. Enter: laptop leasing. Itโs catching on fast for reasons that go beyond cost: ๐ Built-in upgrade cycles ๐งฐ Maintenance handled by providers โก Rapid scaling without procurement chaos ๐ง Pay for what you use โ not what sits in storage And itโs not just VC-backed startups. Indiaโs 63M+ MSMEs, gig workers, freelancers, and even creators are leaning into this new model. Platforms like Rentomojo and Furlenco are already onboarding non-traditional users โ from design students to solopreneurs. Because in 2025, you donโt need to own tech to use it like a pro. ๐ Analysts expect this sector to grow at 15%+ CAGR in the next five years โ and itโs easy to see why. As hybrid work becomes standard and MSME digitisation accelerates, leasing isnโt just a workaround. Itโs becoming the default. ๐ Because in this economy, flexibility isnโt a luxury. Itโs infrastructure.
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