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𝗛𝗼𝘄 𝗯𝗹𝗶𝗻𝗸𝗶𝘁 𝗶𝘀 𝘂𝘀𝗶𝗻𝗴 𝗮 𝘀𝗶𝗺𝗽𝗹𝗲 𝘆𝗲𝘁 𝗲𝗳𝗳𝗲𝗰𝘁𝗶𝘃𝗲 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 𝗯𝗮𝘀𝗲𝗱 𝗼𝗻 𝗮 𝗽𝗼𝗽𝘂𝗹𝗮𝗿 𝗺𝗲𝗺𝗲 ?? { Check out the below images to know it in detail } Meme Marketing / Moment Marketing: Taps into a trending visual/meme that already has wide reach. Requires no additional explanation — the audience gets the reference instantly. User Engagement: Memes trigger shares, comments, and reactions, especially among Gen Z and millennials. Brand Personality: Shows Blinkit as a fun, culturally in-touch brand. Differentiates it from traditional, boring product ads. Product Highlight: Cleverly links meme to the convenience of ordering coconut water from Blinkit — you don't have to go through extra (weird) steps to enjoy it. Follow vishakha Jangir to know more business insights.