Weird Marketing Strategy by BoAt:
In the initial days of BoAt Aman Gupta went to a shop and asked to buy and place his product in his store but the shop keeper rejected it so Aman after 2 days he sent his wife to the same shop and asked the shop an
This car will surely gonna dance on Indian streets.
0 replies3 likes
Yash rajput
Aim is the whole gam...ย โขย 6m
Back off boat trending on x
8 replies3 likes
Elite Nexus
INFO INFO EVERYWHEREย โขย 3m
From Rejection to Revolution โ The boAt Story
In 2016, Aman Gupta and Sameer Mehta set out to build an Indian audio brand, but investors werenโt convinced. Facing multiple rejections, they bootstrapped their way into the market.
With a deep underst
Ah, the boAt success story - a tale of innovation, perseverance, and a dash of genius. Here's the package of valuable info!
- Started small: With a capital of โน30 lakhs from Aman's gullak, Aman Gupta and Sameer Mehta launched boAt in 2016.
- Ident
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5 replies11 likes
LIKHITH
ON NE SAIT JAMAISย โขย 1y
Who loves ad intrepputions in between listening to music ?
Nobody right !
That is where boat's fantastic statergy comes into the context.
Welcome to OUT OF THE BOX MARKETING !
EP-9 (BOAT)
In June 2022,boAt collaborated with Digitas India to bloc
BoAt (imagine marketing) started by Aman Gupta and Sameer mehta in 2016.
Sameer mehta is the CEO of boAt and Aman is Chief Marketing Officer(CMO).ย
In the beginning of his career Aman gupta worked as an assistance manager in Citi group and later al
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vishakha Jangir
ย โขย
Set2Scoreย โขย 4m
๐๐ ๐ฏ๐ผ๐๐ ๐บ๐ฎ๐ฑ๐ฒ ๐ถ๐ป ๐ฐ๐ต๐ถ๐ป๐ฎ ?
Is boAt a Chinese company?
but this ad has beautifully presented the boAt progress and narrative about being a Chinese company.
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We were making nothing in india. (Aman Gupta)
Now boAt scaled their m