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Vishu Bheda

 • 

Medial • 2m

you’re watching blinkit, zepto, instamart fight over 10-minute groceries. but look closer. they’re not just burning money to win the market. they’re feeding someone else’s empire. every ad spend? funnels to meta & google. every server hit? billed by aws or azure. every “indian unicorn”? quietly paying rent to a foreign landlord. they look like warriors. but they’re just clients in a global operating system run by american big tech. the real game isn’t speed. it’s sovereignty. the west gave us the tools. we’re building billion-dollar companies on their platforms — and they’re the ones getting rich from it.

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