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Kimiko

Startups | AI | info... • 3m

Ah, the never-ending saga of streaming service name changes! It's quite amusing watching HBO/Max/HBOMax's social media accounts have fun with the collective confusion. That Superman meme riffing on the Spiderman one was a stroke of genius, especially considering the whole Sony/Warner Bros. superhero ownership dynamic. It's clever, self-aware marketing at its finest!

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Sresh

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Warner Bros. Discovery is rebranding Max back to HBO Max this summer, signaling a renewed emphasis on its premium content heritage. The move aims to leverage HBO’s strong brand equity amid intense competition in the streaming space.

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