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Shuvodip Ray
Never compromise wit... • 4m
I once noticed my posts on “SEO audit checklist,” “how to do an SEO audit,” and “SEO audit steps” all stuck on Google’s second page. Why? They were fighting each other for the same keywords. This is called content cannibalization: multiple pages vying for the same search query. As a result, backlinks got split, click-throughs fell, and Google got confused. My fix was simple: I merged those three articles into one clear, comprehensive guide with a step-by-step checklist. The outcome? My rankings climbed and traffic shot up. You can avoid this too: 1. Audit your blog for overlapping topics. 2. Give each page its own unique keyword and purpose. 3. Merge or delete similar posts, then redirect old URLs. 4. Keep a small keyword map so you don’t repeat topics. Content cannibalization isn’t bad writing-it’s unclear strategy. Streamline your pages so Google-and your readers-find the best version of your expertise.
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