Business Summary: Swadeshi Tel – Cold-Pressed Organic Oil Brand Business Idea: We are launching a premium brand that produces and sells pure, chemical-free cold-pressed oils (mustard, groundnut, sesame, coconut). These oils are extracted using traditional cold-press techniques and are targeted at health-conscious consumers seeking natural alternatives to refined oils. Market Opportunity: With growing awareness about health and wellness, the demand for organic and cold-pressed oils is rising rapidly—especially in urban households, premium grocery stores, online marketplaces, and among NRIs. Unique Selling Points (USP): 100% pure, chemical-free, cold-pressed oils Sourced directly from local farmers Eco-friendly packaging with premium branding Dual sales model: Online + Local distribution Subscription and gifting options for steady sales
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