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Saket Sambhav

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ADJUVA LEGALยฎย โ€ขย 3m

YouTubeโ€™s โ‚น21,000 Cr Payout to Indian Creators: A Boom for Digital Entrepreneurship? ๐Ÿ’ธ YouTube has paid more than โ‚น21,000 crore to Indian creators (2022โ€“24), signaling the massive potential of Indiaโ€™s creator economy! With 2.5M active creators, 15K+ channels crossing 1M subs, and โ‚น14,300 crore in annual revenue from India, YouTube is reshaping digital entrepreneurship. The platformโ€™s plan to invest โ‚น850 crore more shows confidence in Indiaโ€™s growth as a โ€œCreator Nation.โ€ But hereโ€™s the catchโ€”top niches like tech and finance dominate earnings (โ‚น50โ€“200 per 1K views), while 50%+ of payouts may go to low-engagement vlogs. How can small creators and startups leverage this ecosystem to scale sustainably? What strategies work best for monetizing content in 2025? Letโ€™s share insights! ๐Ÿ’ก .... Source - https://www.livemint.com/companies/news/youtube-paid-21-000-crore-to-indian-content-creators-in-3-years-will-invest-850-crore-in-country-ceo-neal-mohan-11746115011219.html

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